IMM Graduate School Entry Requirements: 2025/2026

Higher Certificate in Marketing & Export Management

Admission criteria for prospective students who matriculated prior to and including 2007:

• Senior Certificate (Grade 12) or equivalent.
• A CV and RPL (Recognition of Prior Learning) application are required from prospective students over 23 years of age who have no Senior certificate and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate.

Admission criteria for prospective students who matriculated and exited the school system as of 2008:

• National Senior Certificate (NSC), National Certificate Vocational (NCV) or equivalent, including an achievement rating of at least 3 (40–49%) in English home language or 4 (50–59%) in English first additional language.
• The student must have met the minimum requirements for admission to a higher certificate programme at a higher education institute.
• A CV and RPL (Recognition of Prior Learning) application are required from prospective students over 23 years of age who have no NSC and must include work-related experience and an SAPS affidavit stating that they did not obtain a NSC.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes

Diploma in Marketing Management

Admission criteria for prospective students who matriculated prior to and including 2007:

• Senior Certificate (Grade 12) or equivalent.
• A CV and RPL (Recognition of Prior Learning) application are required from prospective students over 23 years of age who have no Senior certificate and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate.

Admission criteria for prospective students who matriculated and exited the school system as of 2008:

• National Senior Certificate (NSC), National Certificate Vocational (NCV) or equivalent, including an achievement rating of at least 3 (40–49%) in English home language or 4 (50–59%) in English first additional language.
• The student must have met the minimum requirements for admission to a higher certificate programme at a higher education institute.
• A CV and RPL (Recognition of Prior Learning) application are required from prospective students over 23 years of age who have no NSC and must include work-related experience and a SAPS affidavit stating that they did not obtain an NSC.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes

Articulation from the Higher Certificate in Marketing to the Diploma in Marketing Management

• Graduates must have successfully completed all the modules on the Higher Certificate in Marketing offered by the IMM Graduate School.
• Please refer to the Prospectus to view articulation modules.

BBA in Marketing Management

BCom Marketing and Management Science

Admission criteria for prospective students who matriculated prior to and including 2007:

• Senior Certificate (Grade 12) with university exemption, plus a mark of at least 40% on higher grade or 50% on standard grade in Mathematics.
• An NQF level 5 certificate.
• A CV and RPL (Recognition of Prior Learning) application are required from prospective students over 23 years of age who have no Senior certificate but have written and passed at least four higher grade or four standard grade subjects at the matriculation level. The CV must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate. A certified copy of subjects passed must be included.
• Students over the ages of 45 may apply as mature applicants.

Admission criteria for prospective students who matriculated and exited the school system as of 2008:

• National Senior Certificate (NSC) or National Certificate Vocational (NCV) with an achievement rating of at least 3 (40–49%) in English home language or 4 (50–59%) in English first additional language, plus an achievement rating of at least 3 (40–49%) in Mathematics or 5 (60–69%) in Mathematical Literacy.
• An NQF level 5 certificate.
• The student must have met the minimum requirements for admission to a degree programme at a higher education institute.
• A CV and RPL (Recognition of Prior Learning) application are required from prospective students over 23 years of age who have no NSC but have written and passed at least 4 NSC subjects at a Matric level with a pass rate of 40%. The CV must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC. A certified copy of subjects passed must be included.
• Students over the ages of 45 may apply as mature applicants.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes

Postgrad Diploma in Marketing Management

• An appropriate and recognised three-year qualification on NQF level 7.
• A minimum of three years of appropriate marketing or marketing-related experience. An access module, Marketing 1, may be required if the work experience is less than 3 years.
• A CV and a motivational letter are required.

Applicants are required to complete the Postgraduate Application form for admission for the Postgraduate Diploma in Marketing Management, which, together with certified copies of educational certificates, identity or passport documents, a letter of motivation and a CV, should be returned by registered post to:

Postgraduate Student Support Administrator
IMM Graduate School
P.O. Box 91820
Auckland Park
2006

A non-refundable deposit (see fee structure) must accompany the application form. Applicants may be required to attend a selection interview at the discretion of the IMM Graduate School.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes

BPhil Honours in Marketing Management

• A suitable Bachelor’s Degree on NQF 7 with Marketing 3 as a major module.
• Any other equivalent qualification.
• A CV and a motivational letter are required.

Applicants are required to complete the Postgraduate Application form for admission for the BPhil Honours in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

Postgraduate Student Support Administrator
IMM Graduate School
P.O. Box 91820
Auckland Park
2006

A non-refundable deposit (see fee structure) must accompany the application form. Applicants may be required to attend a selection interview at the discretion of the IMM Graduate School.

MPhil in Marketing

A student who is in possession of the following may apply for admission:

• BCom Honours with Marketing and Research Methodology on the NQF Level 8 (HEQSF aligned); or
• BPhil Honours with Marketing and Research Methodology on the NQF Level 8 (HEQSF aligned); or
• BA Honours in Marketing Communications with Marketing and Marketing Communications as majors on the NQF Level 8 (HEQSF aligned).
• Any other equivalent qualifications.
• An overall average of 60% must have been achieved on the NQF level 8 qualification.
• A CV and motivational letter are required.
• In addition, students may be required to submit a provisional research proposal to the IMM Graduate School Research Committee.
• The Dean also has the right to prescribe any additional modules at honours level to ensure that the candidate complies with all requirements.

* No credit transfers for modules will apply for RPL. RPL will only apply for access to programmes